A History Of The Company Coach
In 1991 White House Training and Distribution Limited was formed. The backgrounds of the founding owners were careers in psychology, sales and marketing. In the early days and using this experience, the initial offerings of the company were sales training courses.
Over the years as the client base increased, so the training offering developed into the areas of communication skills, management and leadership. Further trainers were taken on to cover areas such as tele sales, time management and customer service.
In the early days we collaborated with CRM software suppliers to reinforce our sales techniques courses. In 1994 we took over distribution of the Wonderlic range of psychometric assessment tools; this provided us with a unique opportunity to customise our training as well as providing recruitment tools for a wide range of recruitment specialists.
In 1996, we were selected from all the resellers available as the distributors for Time/systems software; this provided us with a range of new clients interested in time and project management. The distributorship also included support and training on the product itself.
In 1998, a sister operation, White House Consulting, was created to provide a specialist range of consultancy services based upon the application of principles of psychology in the business environment.
In 1999, Sally Kleyn was awarded an MSc in Change agents’ skills and strategies. This led to further projects in the areas of managing change and in organisational development.
From our training offices in central Woking, responding to our clients’ feedback which increasingly told us that we were actually coaching the whole organisation rather than training them, we changed name to the Company Coach Limited in 2003. Peter Kleyn then completed his 15 month coaching qualification with Corporate Coach U and the metamorphosis was complete.
In 2005, Sally Kleyn decided to specialise in System Orientated training, enabling us to provide unique and powerful solutions for individuals and teams in the area of organisational change. Specifically addressing the needs of Boards of Directors and senior management teams.
In 2008, The Company Coach and
White House Consulting developed the Sales Quotient product designed specifically to stimulate sales performance.
Find out more on Sales Quotient.
We still practice what we preach. We use coaches ourselves; we are committed to our own on-going personal and professional development and keeping up to date with the best ideas and practices.